Merchandise: All sorts of menswear from suiting to shoes
Known for: Making hip guys manly
But for their location, both New York stores are almost entirely the same in their layout and merchandise sold. (Note that there is a third Reiss in New York, but it is only womenswear.) We had not yet gotten our hands on Reiss’s (pronounced “reece”) merchandise, and had only heard very little about what their deal was.
Perusing their options either on the website or in stores leads to the conclusion that this is a fairly affordable, slightly higher-end brand with masculine stuff like bold peak lapels and exciting patterned spread collar shirts. But it’s not too Tom Ford-esque. Step into the one room store and you hear your usual thumping hipster music. The menswear selection is narrowed down a fair bit from the online selection, and the men’s stuff only occupies about a third of the store.
But the quality, the bang-for-your-buck, is excellent. Interesting fabrics that are soft and thin, bold lapel jackets with trim, sometimes short, cuts and supersoft fabric leads to the feeling that Reiss is more boutiquey than one might expect. In fact, Reiss is probably what you get when you mix a college student’s budget, with a little Tom Ford, with a little hipster.
Service is solid and knowledgeable, though not prize-winning. The only complaint is that some of their best online merchandise — like many of their peak lapel suits and a gorgeous blue/red check shirt — are left only on the internet (they almost exclusively carried notch lapels).
The clothes fit well off the rack. Shirts are trimmer than usual, but not super slim. Suits are great because they’re made for smaller figures, so only marginal tailoring is necessary after purchase.
What to get: Suits, shirts
What not to get: Shoes — very guido
Prices: Suits $700-900, Jackets $300-500, Shirts $150ish